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The image campaign for Haneco Lightning Australia was part of the re-branded strategy. It was the first time, since their launch five years before, they had materials professionally designed with more consistent look and feel.
Qatar Airways internal campaign was to identify critical points within the passenger’s journey.
This encouraged staff to go that extra mile while engaging with passengers to deliver great customer service.
I discovered how important it was to brand your company whilst being in the shoes of your employees.
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